When placing a bet on a football match, there are many different outcomes you can take a punt on. These are known as markets – they are specific categories of bets that you can make within a game.
Whether it’s the overall match result or a specific player scoring, each market reflects a different way of predicting match events. With this football betting guide, we’ll explain all the different types of markets you might find, what they are, and why they’re popular for bettors.
So discover what outcomes you can bet on at kwiff, featuring the unique Supercharged feature where the odds of specific markets become randomly boosted.
What Football Betting Markets Are
Football markets are all the outcomes that could potentially occur in a football game. You can bet on specific ones, or combine multiple smaller bets to make up an accumulator.
To search for all the markets available, start by going to the football page on kwiff to find all the featured matches and the events you can wager on.
Typical markets you may find include: Match Result, Goal Markets, BTTS, Handicaps, Player markets, and Long-term markets. We’ll explain each of these in detail below.
These bets will come through after the full-time whistle, unless stated otherwise, such as a half-time result. This means that when you bet on one of these markets, you will win the full payout determined by the odds specified if it has occurred after the game finishes.
Match Result (1X2)
The match result betting market is the outcome of a game at full-time. There are three total outcomes this could be: home win (1), draw (X), or away win (2).
This is one of the most common markets you can find at kwiff. It is so popular because of its simplicity and straightforward payout option.
Added time and penalties do not typically count in standard 1×2 markets. For competitive games that go into extra time if it is a draw after 90 minutes, the bet will payout as a draw.
Goals Markets (Over/Under & Totals)
Football goals markets are the total number of goals scored in a football match by both teams. Here you can bet whether the number of goals will be over or under a specific amount dictated by kwiff before the start of a game.
For example, if the set amount is 2.5, you are wagering whether the total number of goals will be over or under this. Half-goal lines (0.5, 1.5, 2.5) mean that this bet can’t be voided by getting the total goals being the same number designated by the bookmakers.
There are also more specific markets, such as over/under goals for a specific team. You can also be on the exact number of goals scored for either one team or both teams, for example, the home team will score exactly 3.
Both Teams To Score (BTTS)
Both teams to score is a straightforward market that predicts whether both teams will score in a football match. There are only two outcomes for this bet: yes or no. Like most markets, it will usually come through at full-time if both teams have scored.
Many factors contribute to whether this bet will come through, such as teams’ form and line-ups.
The match tempo, tactics and players’ scoring form will all influence the pricing market. Check this info to stay informed about the odds and potential payouts.
Handicap & Asian Handicap
Handicap betting is a way to balance the odds when one team is much stronger than the other, by focusing on the margin of victory rather than simply who wins. For examples, if a team if a clear favourite, kwiff may apply a -2 handicap, meaning the team must win by at least three goals for the bet to be successful, helping to create more even odds.
In European handicap betting, there are three possible outcomes: home win (1), draw (X), or away win (2), based on the adjusted winning margin. Asian handicap betting eliminates the draw option, where you may get a total or partial refund if a draw does occur.
There are also quarter lines in Asian Handicaps, which split your bets into two handicaps. For example, a -1.25 handicap splits the bet between -1.0 goals and -1.5 goals. If your team wins, you win both bets.
Player Markets and Specials
Beyond match results, you can also place bets on individual player outcomes. Common player-specific markets include a player to score first, score at any time, receive a booking (yellow or red card), record a certain number of shots on target, register an assist, or make a set number of tackles, among many other options.
Own goals rarely count for scorer bets. These bets can either come through at full-time or within a specific time frame. For example, if you bet on a player to score before half-time.
Outrights and Long-Term Markets
You can also bet on long-term results that will come through at the end of a football season. Bet on which team will win the league, who will get relegated or who will win the cup competitions.
This isn’t individual match betting, but play bets that play out over several matches across multiple months. These may be affected by long-term form, injuries or suspensions.
Factors That Influence These Markets
Before placing a bet on a market, you should check out how each team has been performing as a way to predict how they might perform in a match. Form, weather and team tactics all determine the odds of a market and how they are priced.
Anything can happen in a football game, such as injuries and red cards, which means that odds fluctuate during the match. Check out kwiff’s in-play matches to stay informed on the game and potentially adjust your bets live.
Frequently Asked Questions
What does 1X2 mean in football betting?
A common market in football betting, this is the result of a match after 90 minutes (plus added time). 1 represents the home team, X represents a draw, and 2 represents an away win.
How do Over/Under markets work?
You are betting on whether the total number of goals scored is over or under a specific amount set by kwiff.
What’s the difference between handicap and Asian handicap?
Handicap betting includes a draw as an outcome, while Asian handicap removes the draw, so you can only bet on a home team or away team win. If the bet ends in a draw in Asian betting, you may get a full refund.
Do player markets settle differently from match result bets?
Player markets often have specific rule requirements; for example, a bet will be voided if the player you bet on isn’t in the starting XI.